Value Lies in the Heart, Not in the Thing
Menger’s core insight is simple yet profound: what a thing is worth depends not on the thing itself, nor on the labor that made it, but on how much a person needs and prizes it. The same bottle of water is priceless in the desert, worthless by the river. He moved "value" entirely off the object and into human subjective valuation — a shift that shaped all of modern microeconomics, and the Austrian School’s faith in the free market.